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SÉNIORITÉSENIORITY
SECTEURSECTOR
RÉGIONREGION

Other title(s)

Autre(s) intitulé(s)

Head of CRM
Director CRM & Loyalty Marketing
Head of CRM & Retention

About this position

Commentaire

Experts in customer insights, CRM Directors are now at the forefront of the data-driven transformation and play a crucial role in implementing customer-centric strategies. Their strong data expertise is essential for building a 360-degree customer view, designing, executing, and optimizing engagement strategies. Salaries for this role have significantly increased over the years as the function gained strategic importance and as data-driven approaches matured. In 2025, salaries are stabilizing, with higher compensation levels for professionals from leading industries such as telecom and those with a proven track record in data management.

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